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Get Zillow-Style Leads with Google Local Service Ads for Real Estate

google ppc Nov 18, 2020

You can get Zillow quality leads with Google Local Service Ads for Real Estate! Google has begun slowly rolling out local service ads to the real estate niche.

This service has been around for a while but now real estate professionals can get Zillow quality leads with Google Local Service Ads for Real Estate that show up above Google PPC and organic SEO search results.

Prerequisite for a Google Local Service for Real Estate Ad Account

You'll need a verified Google My Business account. If you don't currently have a Google My Business account you can use this link to start the process.

https://www.google.com/business/

Why Are Google Local Service Ads for Real Estate Important?

Google Local Service Ads allow you to automatically target highly competitive keywords based on Google's search algorithms.

These types of search terms have historically been dominated by companies like Dave Ramsey, Home Light, and My Agent Finder, etc.

This means you can get instant inbound phone calls from hotter leads that are specifically searching and interested in speaking with a real estate agent.

Examples of Google Local Service Ads for Real Estate Keywords

  • Real Estate Agent Near Me
  • Listing Agent Near Me
  • Top Real Estate Agent
  • Sell My House

How do I get Zillow quality leads with Google Local Service Ads for Real Estate?

Simple, head to https://ads.google.com/local-services-ads/ to begin the Google local service ads account creation process. Google does a great job of walking you through the setup steps. 

 

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